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Marketing in Healthcare: The Can You and Can’t You Dilemma

[3104] Marketing in Healthcare: The Can You and Can’t You Dilemma
The most important presentation on marketing your agency. TAHC&H Faculty/Presenter: Jan Spears Presentation Info: Presentation Date: November 14, 2017 TAHC&H Event: HCSSA Administrator Program | Houston Subscription Type: Individual Education-Training Credits: TX HCSSA Administrator/Alternate Continuing Education 1.50 Clock Hrs CE Approval Statements:
· This program meets continuing education requirements for Administrators and Alternates under Texas HCSSA licensing regulations. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][6]risk assessment and management §558.260[a][10]marketing Program Description: Health care facilities are faced with the need to grow their businesses through the sharing of information about programs and services in an effective manner. But the rules for implementing an effective marketing program in health care are limited by several state and federal laws including the Prohibition of Solicitation Law, the Anti-Kickback Law, Gifts to Beneficiaries, Stark, and other rules implementing by contract and program directives. Failure to comply with these rules can result in disallowance of a referral, monetary penalties, loss of licensure, and yes, even imprisonment in some instances. The presenter explores marketing prohibitions by addressing what an agency “can’t do” under specific regulations as well as activities that the agency “can do” to promote its business in compliance the law. Program Learning Outcome: Learners will actively engage in the learning activity and indicate an intent to change or enhance their practice by implementing marketing practices in compliance with state and federal regulations. About the Presenter:
Jan Spears is Co-owner and Chief Executive Officer of MJS & Associates, LLC. She has more than 30 years’ experience in the health care field. Ms. Spears has owned and operated a multimillion dollar home health care company as well as consulted for over 300 homecare providers in 25 states. As a full time consultant for the past 15 years, Ms. Spears has successfully merged clinical and financial strategies into successful operational plans for numerous providers nationwide. Jan serves as a Medicare coverage expert for health care facilities who are undergoing audits by federal contractors through all levels of appeals. She has authored several publications and heads a team of more than 25 consultants at MJS & Associates, LLC. [3104] Marketing in Healthcare: The Can You and Can’t You Dilemma

Speaker
Spears, Jan
Model
3104

$45.00

Dept of Labor Initiatives & Employment Law: What Employers Need to Know 2018

[3103] Department of Labor Initiatives and Employment Law: What Employers Need to Know in 2018
A most important and useful review of employment law. TAHC&H Faculty/Presenter: Tommy Simmons Presentation Info: Presentation Date: November 14, 2017 TAHC&H Event: HCSSA Administrator Program | Houston Subscription Type: Individual Education-Training Credits: TX HCSSA Administrator/Alternate Continuing Education 1.50 Clock Hrs CE Approval Statements:
· This program meets continuing education requirements for Administrators and Alternates under Texas HCSSA licensing regulations. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][6]risk assessment and management Program Description: Mr. Simmons provides a survey of the most significant employment-related Texas legislation from 2017, an update on how the Texas Workforce Commission has been ruling on unemployment, wage, and discrimination claims, a summary of increased federal agency enforcement activities in the area of employment law, and highlights of the most important and useful best practices for employers to follow in order to minimize the risk of employment claims and lawsuits. Program Learning Outcome: Learners will identify how to remain in compliance with wage and hour laws. About the Presenter:
William T. (Tommy) Simmons serves as legal counsel for the Commissioner representing employers at the Texas Workforce Commission, where he advises the Commissioner on final-level unemployment and wage claim appeals, assists business groups with employment-related legislation, and counsels employers on Texas and federal employment laws. He is the author of the book, “Especially for Texas Employers,” and is also the editor of the Employment Law Handbook of the Texas Association of Business. In 2012, the Texas Association of Business presented Mr. Simmons with its Lifetime Friend of Employers Award. [3103] Department of Labor Initiatives and Employment Law: What Employers Need to Know in 2018

Speaker
Simmons, Tommy
Model
3103

$45.00

Emergency Preparedness – Disaster Response, Operation Recovery and Resources

Presentation Info: Presentation Date: November 14, 2017 TAHC&H Event: HCSSA Administrator Program | Houston Subscription Type: Individual Education-Training Credits: TX HCSSA Administrator/Alternate Continuing Education 1.50 Clock Hrs Social Worker 1.50 CEU CE Approval Statements:
· This program meets continuing education requirements for Administrators and Alternates under Texas HCSSA licensing regulations.
· Texas Association for Home Care & Hospice is an approved provider of social work education by the Texas State Board of Social Work Examiners, approved provider #1230. HCSSA Topic(s) Addressed: §97.259[d][6]emergency preparedness planning and implementation §97.259[d][4]agency responsibilities §97.260[a][6]risk assessment and management §97.260[a][9]community resources Program Description: Over the course of 2017 in Texas experienced devastation from Hurricane Harvey that damaged building structures and induced record breaking flooding with rainfall from the storm widespread 15 to 30 inches in one day, with some spots picking up 50 inches or more. 40% of Texas licensed home care agencies were located in the FEMA affected areas according to TAHC&H's calculation. In addition to the Texas natural disaster, we experienced active shootings and terrorist events in our country. Now more than ever, home care agencies must review and test their emergency preparedness plan. This program brings you up-to-date on the necessity to review your continuity of operations plans, Emergency policies and procedures, and necessity for developing partnerships with home health care agencies and other health care entities. Additionally, a HCSSA provider will share their experience on how they implemented their plan during the disaster. Information about the applicability of the new federal emergency preparedness rules to the plan is also discussed. Program Learning Outcome: Learners will apply disaster preparedness rules, regulatory changes, and requirements that are impacting their daily practice into their disaster preparedness planning and agency operations. TAHC&H Faculty/Presenter: Rachel Hammon,BSN, RN, Executive Director, TAHC&H / Marissa Machado, Chief Operating Officer, TAHC&H / Leann Hubert, Owner, Amazing Grace Hospice About the Presenter:
Rachel Hammon received her Bachelors of Science degree in Nursing from the University of Texas in Austin. She has 23 years of experience in nursing with 19 years’ experience in the home health industry. During her employment with a home health agency, she served in many roles, which gave her a diverse knowledge of the industry. At the Texas Association for Home Care and Hospice Rachel assisted member agencies with compliance with state and federal laws, served as a liaison with state and federal government officials and on the Nurse Practice Advisory Committee for the Board of Nurse Examiners. As the Executive Director, Rachel is responsible for implementing the mission of the association which is to advocate for ethical practices, quality, and economic viability of licensed providers of home and community support services in Texas. As part of that advocacy she routinely works with legislators and state agency staff on legislation and policy that affects the home care industry. About the Presenter:
Marissa Flores Machado is Chief Operation Officer at TAHC&H. Her work experience in the health home and hospice industry began in 1981. With over 35 years’ of industry experience she recently worked at DataLogic Software, Inc., an HHSC EVV Vendor, as their Compliance Director. Her previous work experience was at the Texas Department of Aging and Disability Services (DADS) where she credentialed and licensed HCSSAs; and before that she worked at Girling Health Care, Inc. in various corporate positions ensuring safety and compliance. About the Presenter:
Leann Hubert is a graduate from Texas A&M University and has been a licensed SW since 1994. She has worked in many areas of Social Work to include consulting, Home Health, Long term care, rehabilitative care as well as hospice, which is where her heart lies. In 2008, Leann’s idea to open Amazing Grace Hospice came to fruition and today she is the sole owner of the company. She continues to be a play a vital role in the Interdisciplinary Team at Amazing Grace Hospice and remains actively involved with the healthcare community. [3102] Emergency Preparedness – Disaster Response, Operation Recovery and Resources

Speaker
Hammon, Rachel Machado, Marissa
Model
3102

$45.00

Deep Dive: Hospital Readmissions Data Helps Agencies Reduce Rates Further

[3057] Deep Dive: Hospital Readmissions Data Helps Agencies Reduce Rates Further Education-Training Credits: 1.5 Hr(s) HCSSA Administrator/Alternate Summary: What data shows about hospital readmissions. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][6]risk assessment and management Faculty: Chris Attaya Program Description: Home Health offers hospitals one of the best strategies to reduce 30-day readmissions, but are we living up to the challenge? With the negative reimbursement impacts to hospitals and a likely HHA pay-for-performance measure, agencies need to continually look at their data to understand the relationships of patient characteristics and the utilization of services provided to improve their scores. Using data from the SHP (Strategic Healthcare Programs) database, we will analyze the different characteristics and agency profiles behind hospital readmissions. The data provided during this session will help agencies focus and refine efforts that lead to better performance. This session will: Identify how HHA’s should use the CMS hospital readmission penalty criteria to position their value proposition Identify the characteristics of patients that are readmitted to the hospital Analyze readmission rates between different agency types List three definite red flags that put patients at high risk of readmitting within 30 days of discharge from the hospital Presentation Date: 08.10.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change or enhance their practice by recognizing characteristics of patients at high risk of hospital readmission and identifying optimal utilization of services to promote positive patient outcomes. About the Presenter:
Chris Attaya Christopher Attaya joined SHP in 2014 after spending 28 years in executive and consulting positions within the Home Health and Hospice industry. In his role as Vice President of Product Strategy, he is responsible for product development and client relationships to help organizations achieve increased operational and financial performance through the use of SHP’s industry leading analytics platform and benchmark data. Prior to SHP, Chris was the CFO at the VNA of Boston and had worked at Partners Health Care at Home as CFO and CEO. He received a B.A. in Public Health from Tufts University and an M.B.A. from the Graduate School of Management at Boston University concentrating in Health Care Finance. [3057] Deep Dive: Hospital Readmissions Data Helps Agencies Reduce Rates Further

Speaker
Attaya, Chris
Model
3057

$45.00

Clinical Services Mgmnt: What Works to Improve HH Value-Based Purchasing Performance?

[3053] Clinical Services Management: What Works to Improve Home Health Value-Based Purchasing Performance? Education-Training Credits: 1.25 Hr(s) HCSSA Administrator/Alternate Summary: Clinical practices that make a difference in HHVBP scoring. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][5]quality improvement §558.260[a][7]financial management Faculty: Melinda Gaboury Program Description: With Home Health Value Based Purchasing (HHVBP) going strong in the 9 demonstration states it is a forgone conclusion that HHVBP will become a nationwide reality. The core goal of HHVBP is to reach the best practical patient outcome. HHVBP measures focus on clinical outcomes as central components of a performance measurement system. For many years, HHAs have worked to achieve improved patient outcomes, but there was no direct connection to payment. With HHVBP, clinical success for payments can translate to higher Medicare reimbursement. This program is designed to explore the clinical practices that make a difference in HHVBP scoring. When clinical practices work for patients, HHVBP makes them work for a HHAs bottom-line as well. This session will: Identify areas most susceptible to patient outcome improvement Recognize best practices in clinical operations that impact HHVBP scores Identify practical steps towards successful implementation of HHVBP best practices Presentation Date: 08.10.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change or enhance their practice by recognizing best practices in clinical operations that impact client outcomes and home health Value-Based Purchasing scores. About the Presenter:
Melinda Gaboury is co-founder and Chief Executive Officer of Healthcare Provider Solutions, Inc. (HPS), based in Nashville, TN. Melinda Gaboury and Mark Cannon founded the company in April 2001 to provide financial, reimbursement, billing and clinical consulting to the home care and hospice industries. With more than 16 years of executive speaking, educating and most importantly day-to-day experience working with home care and hospice professionals, Gaboury has been a speaker for multiple state and national home care and hospice associations. She is actively conducting Basic and Advanced Home Care and Hospice Seminars throughout the country. She is currently serving on the HHFMA Board and Home Care Association of Florida Board of Directors. Gaboury is also the author of the Home Health Pocket Guide to OASIS-C2: A Reference Guide for Field Staff. [3053] Clinical Services Management: What Works to Improve Home Health Value-Based Purchasing Performance?

Speaker
Gaboury, Melinda
Model
3053

$37.50

Administrator’s Guide to Developing Your Director of Nursing

[3051] Administrator’s Guide to Developing Your Director of Nursing Education-Training Credits: 1.25 Hr(s) HCSSA Administrator/Alternate Summary:Guidance to ensure the Administration and clinical team works together. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][6]risk assessment and management Faculty: Jennifer Lopez, BSN, RN Program Description: Regardless of an Administrator’s credentials, they are held responsible for both the operational and clinical aspects of home care services. Home care is one of the toughest industries for compliance given the never ending maze of rules and regulations. This is true both in the Administrative side and Clinical side. With that comes the very delicate question, how does an Administrator help develop and guide the Director of Nursing to ensure clinical issues don’t balloon to enforcement level violations that could affect the overall operation of the agency? Ensuring the Administration and clinical team works together is critical to successful operations. In this presentation you will hear from your colleague and TAHC&H President who can share helpful tips to implementing this team approach in your agency. Presentation Date: 08.10.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change or enhance their practice by implementing best practices that allow the administrator to effectively train the Director of Nursing to oversee the clinical operations of the agency. About the Presenter:
Jennifer Lopez, BSN, RN is the State Health Services Director for ResCare. She has worked in healthcare for over 25 years in many different settings including acute care, physician office, home health care and residential services. She received her LVN from Cooke County College in 1987, Associates Degree in Nursing from North Central Texas College in 1991 and her Bachelor’s Degree in Nursing from The University of Texas, Austin in 2003. She is also a Certified Developmental Disabilities Nurse (CDDN). Her current responsibilities include providing education, training and clinical support for the ICF, HCS and CLASS programs in Texas. She also serves as President of the Texas Association of Home Care and Hospice. Jennifer has a vast range of expertise in the areas of operations, due diligence, QA, clinical, state and federal regulations, compliance and investigations. Jennifer has a passion to ensure each person cared for receives the highest quality care possible. [3051] Administrator’s Guide to Developing Your Director of Nursing

Speaker
Lopez, Jennifer
Model
3051

$37.50

How to Save Face with Face-to-Face

[3050] How to Save Face with Face-to-Face Education-Training Credits: 1.25 Hr(s) HCSSA Administrator/Alternate Summary:The latest and greatest advice on doing Face to Face right! HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][6]risk assessment and management §558.260[a][8]skills for working with clients, families, and other professional service providers Faculty: Jennifer Warfield Program Description: The face-to-face encounter documentation has been a challenge for the home health industry, especially since the Medicare contractors have reported that preliminary results for the Probe and Educate Review were not favorable. We still have much to learn when it comes to achieving better results. If you have already received your five ADRs, use this presentation to learn how to make improvements going forward. Additionally, of course, for those who have either not received any ADRs or those who have received denials, this is your opportunity to learn effective strategies for making corrections. It’s important to note that accurate F2F documentation is an essential part of pre-claim reviews. Join PPS Plus’s Education Director, Jennifer Warfield, as she explains and defines required documentation, how to receive cooperation from providers, and how to respond to the ADRs for F2F documentation. Presentation Date: 08.10.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change or enhance their practice by implementing nursing documentation practices that will meet the intent of the Face-to-Face requirements. About the Presenter:
Jennifer Warfield With over 30 years of healthcare experience, Jennifer Warfield serves as the education director for PPS Plus, provider of OASIS analysis software, based in Biloxi, MS. She is the author of two coding guidebooks, certified as a home care coding and OASIS specialist, ICD-10 trainer and frequently travels across the country to educate home health professionals on important industry topics, like Face to Face documentation, pre-claim review, value-based purchasing, OASIS accuracy and ICD-10 coding. [3050] How to Save Face with Face-to-Face

Speaker
Warfield, Jennifer
Model
3050

$37.50

Achieve Rewards from Your Performance Data

[3049] Achieve Rewards from Your Performance Data Education-Training Credits: 1.5 Hr(s) HCSSA Administrator/Alternate Summary: TX MCOs present potential VBP/VPC approaches. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][8]skills for working with clients, families, and other professional service providers Faculty: Angie Parks, United Healthcare; Robert Wells and Ceseley Rollins, Superior Health Plan; Kelley Longhofer, Community First Program Description: Texas Medicaid payors are beginning to look at new payment models called “Value-Based Payments (VBP) and/or Value Based Contracting (VBC).” The idea behind the new models is for payors to work with providers to ensure delivery of high quality and cost-effective care to their members. TAHC&H brings you three (3) Medicaid Managed Care Organizations (MCOs) to present a panel discussion about steps a provider might want to take for structuring a VBP/VBC with a payor. Providers will also learn how these (3) Texas MCOs are currently rolling-out VBP/VBC. They will spend time discussing the process they implement with providers and elements needed to create VBP/VBC. Implementing a program in collaboration with your MCO could earn your organization rewards for quality services and care. Understanding how your data is involved as well as other reporting requirements is critical to your success, so don’t miss this opportunity to be ahead of the curve rather than behind it! Presentation Date: 08.09.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and implement agency data evaluation projects that will enhance their ability to participate in Value-Based Purchasing programs. About the Presenter:
Angie Parks serves as the Senior Director for Quality Management & Performance for UnitedHealthcare Community Plan of Texas. She has been with the plan since 2013. She oversees the local quality programs for UHC’s Medicaid, MMP and DSNP plans. Ms. Parks is a registered nurse who holds a Bachelor of Science in Nursing from the University of Texas Health Science Center, and a Bachelor of Science in Adult & Corporate Fitness/Wellness from Abilene Christian University. About the Presenter:
Ceseley Rollins has been working with the STAR+PLUS program since 1998. She began working in Houston, Texas shortly after the initial implementation for the STAR+PLUS program and has been working for the program ever since. Ceseley has played a significant role with each STAR+PLUS expansion/implementation due to her role as Provider Relations Manager, Director of Operations, through her current role as Vice President, Medicaid Operations for Complex Care Programs which includes STAR+PLUS, STAR Kids and STAR Health. About the Presenter:
Robert Wells is the manager of Superior Healthplan’s Transformation Projects group. He designs and manages value based incentive projects and works closely with HHSC to implement state directed alternative payment models. For several years, Robert has been on the forefront of finding new ways for managed care organizations and Superior to interact with their provider networks. Robert has a background in provider relations and business operations and lives in Austin with his wife, three children and six chickens. About the Presenter:
Kelley Longhofer has 25 Years in Health Care Operations for Commercial, Medicare and Medicaid, 20 Years in Managed Medicaid Program Management and Operations as well as Provider Network Management, and 18 Years with STAR+PLUS and now STAR Kids in Program Management and Operations. Kelley has worked in national health plan organization as well as local Texas provider sponsored health plans. Kelley is currently working with Community First Health Plans in San Antonio after a long tenure with Amerigroup. [3049] Achieve Rewards from Your Performance Data

Speaker
Parks,Wells,Rollins & Longhofer
Model
3049

$45.00

Violence in Home Care: Protecting Your Workforce

[3048] Violence in Home Care: Protecting Your Workforce Education-Training Credits: 1.5 Hr(s) HCSSA Administrator/Alternate Summary: The risk of violence from clients, family and community against your workforce. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][6]risk assessment and management §558.260[a][8]skills for working with clients, families, and other professional service providers Faculty: Robert Liles, JD and Anthony Cutrona, JD Program Description: Home healthcare workers often face an unsafe and unpredictable environment as they visit a client’s neighborhood and home. Since more violent incidents occur in health care settings than any other profession, your administrative staff are also vulnerable. The presenters discuss the extent of the problem and what measures your home health agency or hospice can take to help protect your workforce from violence. Presentation Date: 08.09.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change or enhance their practice by implementing reporting programs that will encourage healthcare staff to more readily report incidents of violence. About the Presenter:
Robert Liles, JD has a background that is somewhat unique. In addition to a law degree, he holds a Master’s in Health Care Administration. Robert has worked on the provider side, as a federal prosecutor and now represents home health and hospice agencies around the country in connection with Medicare and Medicaid audits and investigations. While working as a federal prosecutor, he was asked to serve as the first National Health Care Fraud Coordinator for the DOJ’s, Executive Office for U.S. Attorneys. In this capacity, he advised prosecutors around the country regarding health care fraud statutes, schemes, investigative tools, privacy concerns, and compliance issues. Robert is a nationally-recognized speaker and educator on health law regulatory issues. He has taught and lectured at regional and national conferences, seminars and webcasts to federal and state prosecutors, auditors, industry representatives, providers and suppliers on a variety of regulatory issues. About the Presenter:
Anthony Cutrona, JD began practicing home health law as general counsel for a Houston home health agency in 1996 and opened his solo health law practice in 1997. In 2000, the Texas Association for Home Care named him its Associate Member of the Year. Last year, after 20 years of representing home health care providers throughout Texas, Anthony joined Liles Parker as a Partner and opened its San Antonio office. He continues to represent home health agencies in license and survey matters, administrative appeals, implementation of compliance programs, employment issues, and defends nurses in Board of Nursing matters. [3048] Violence in Home Care: Protecting Your Workforce

Speaker
Liles, R & Cutrona, A
Model
3048

$45.00

Trends in Fraud, Waste, and Abuse

[3047] Trends in Fraud, Waste, and Abuse Education-Training Credits: 1.5 Hr(s) HCSSA Administrator/Alternate Summary:Former Federal Prosecuters explain how your data helps determine fraud. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][6]risk assessment and management §558.260[a][7]financial management Faculty: Mindy Sauter, JD and Mike Elliott, JD Program Description: In order to curtail the continued presence of fraud, waste, and abuse within government programs, specifically home health and hospice, the OIG has implemented the use of data analytics to highlight providers who are outliers in terms of billing trends. It is essential that providers become aware of how their data analytics will be observed by an outside party. Along those same lines, emphasis is now being placed on provider-administered compliance programs. Successfully administered compliance programs will be key if a provider’s data analytics ever come into question. Use this presentation to gain insight from the original Federal prosecutors in the Dr. Roy case who successfully led the indictment for one of the largest fraud cases in home health. Presentation Date: 08.09.2017 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change or enhance their practice by implementing compliance training and education within the agency’s operations. About the Presenters:
Mindy Sauter, JD and Mike Elliott, JD are both former Assistant United States Attorneys who investigated and prosecuted health care fraud throughout the United States. Mindy is a graduate of Oklahoma State University and SMU law school. Before she was a federal prosecutor, Mindy was an Assistant District Attorney in Dallas where she tried hundreds of cases and supervised felony prosecutions. Mike is a graduate of the United States Naval Academy and the University of Miami School of Law. Prior to working in both the Southern and Northern Districts of Texas with the Department of Justice, Mike was in private practice in New York City. Their firm, Elliott Sauter, focuses on representing health care organizations and professionals in regulatory, compliance and criminal matters. Elliott Sauter is based out of Dallas, TX. [3047] Trends in Fraud, Waste, and Abuse

Speaker
Sauter, Mindy & Elliot
Model
3047

$45.00

Contracting with MCOs: Benefit vs. Pitfalls

[2974] Contracting with MCOs: Benefit vs, Pitfalls Education-Training Credits: 1.0 Hr(s) HCSSA Administrator/Alternate Summary:The pros and cons of working with MCOs in and out of network. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][7]financial management Faculty:Spears, Jan Program Description: This program presents the pros and cons of working with MCOs in and out of network. As traditional payor sources implement payment reductions, new payment models or move exclusively to Managed Care, home health agencies are once again looking at the best way to work within the Managed Care arena. Some MCOs can pick and choose their provider networks based upon geographical area, STARs reporting, and pricing models. Medicaid MCOs typically offer below market value contracts. Although the MCO must follow the home health rules, the payer can establish additional requirements such as prior authorization, timeframes for physician signatures, etc. that can be more stringent than the traditional counterpart. The avenues for appeals are cumbersome and often leave the provider “holding the bag.” Learn how to package your agency for quality, cost and satisfaction in advance of seeking contracts with the MCOs in your area. Delivering care in accordance with MCO requirements requires process modifcation for order development, authorization management and billing. In addition, the presenter touches on best practice processes to improve coverage and reduce days outstanding on your claims. Presentation Date: 11.15.2016 Learning Outcomes(s): Participants will actively engage in the activity and indicate an intent to change or enhance their practice by delivering care in accordance with Managed Care Organization (MCO) requirements while incorporating best documentation practices in order to ensure coverage and reduce days outstanding on agency claims. About the Presenter:
Jan Spears is Co-owner and Chief Executive Officer of MJS & Associates. She has more than 30 years’ experience in the health care field. Ms. Spears has owned and operated a multimillion dollar home health care company as well as consulted for over 300 homecare providers in 25 states. As a full time consultant for the past 15 years, Ms. Spears has successfully merged clinical and financial strategies into successful operational plans for numerous providers nationwide. Jan serves as a Medicare coverage expert for health care facilities who are undergoing audits by federal contractors through all levels of appeals. She has authored several publications and heads a team of more than 25 consultants at MJS & Associates. [2974] Contracting with MCOs: Benefit vs, Pitfalls

Speaker
Spears, Jan
Model
2974

$30.00

HIPAA Compliance - Minimizing Your Risk

[2973] HIPAA Compliance - Minimizing Your Risk Education-Training Credits: 1.5 Hr(s) HCSSA Administrator/Alternate Summary:Learn to be HIPAA compliant and minimize your agency’s risk and potential liability. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][2]development and interpretation of agency policies §558.260[a][3]basic principles of management in a licensed health-related setting Faculty:Acevedo, Luis Program Description: Achieving compliance with HIPAA’s Privacy and Security Rules continues to prove an overwhelming task for home health and hospice administrators. The recent initiation of compliance audits has most providers on the edge and running for the hills! Are you ready for an audit? Is policy development, employee training and technical oversight enough? Learn to be compliant and minimize your agency’s risk and potential liability. Presentation Date: 11.15.2016 Learning Outcomes(s): Participants will actively engage in the learning activity and indicate an intent to change their practice by adhering to the HIPAA Privacy Rule, Security Rule, and Breach Notification Audit Program in an effort to protect patient privacy. About the Presenter:
Luis Acevedo, Esq. with Brooks Acevedo Attorneys at Law, has substantial experience in executive management of large healthcare corporations, as well as extensive knowledge of Health Law including licensing, access, regulation, compliance, Stark Law, anti-kickback and e-health. He offers impressive experience in healthcare transactions, corporate and business counseling. Mr. Acevedo has used his extensive background to help health care clients with sales and transactions, to resolve internal conflicts, as well as conflicts with government agencies. [2973] HIPAA Compliance - Minimizing Your Risk

Speaker
Acevedo, Luis
Model
2973

$45.00

The World Has Changed: Word-of-Mouth Went Viral!

[2960] The World Has Changed: Word-of-Mouth Went Viral (and Nobody Told the Home Care Industry) Education-Training Credits: 1.0 Hr(s) HCSSA Administrator/Alternate Summary: Ways to use social media in successful marketing HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][10]marketing Faculty:McManus, Roger Program Description: Dentists, Auto Shops and Pizza Parlors have all used the power of satisfied current customers to draw new ones. Whether through Facebook Fans, Google Reviews or Yelp Yappers, the influence of consumers on buying behavior has changed marketing in this country forever. Amazingly, online consumer feedback about Home Care is almost non-existent. And, there are a range of easy and almost cost-free ways to make it happen! This huge oversight is a massive opportunity for those in the Home Care business who act quickly. In this program you will learn economical, fool-proof ways to exploit this enormous gap resulting in more clients -- and the ability to attract more quality staff to serve them. Your view of marketing Home Care services will be turned completely upside down. Presentation Date: 08.11.2016 Learning Outcome: Upon completion of this program, the viewer will be able to: Discuss economical ways to use social media in successful marketing to clients and to attract higher quality staff. About the Presenters:
Roger McManus earned his undergraduate and graduate MBA degrees from Wake Forest University. Throughout his career, he has focused on the sources of information that allow owners of small businesses, like home care agencies, to gain faster growth and greater freedom. He capsulized those objectives in his 2011 book, Entrepreneurial Insanity, which he is currently restructuring in partnership with Tim Rowan to specifically address the issues facing owners of home care agencies in a book titled, Entrepreneurial Insanity in the Home Care Industry to be published Fall 2016. [2960] The World Has Changed: Word-of-Mouth Went Viral (and Nobody Told the Home Care Industry)

Speaker
McManus, Roger
Model
2960

$30.00

Best Business Practices for Private Pay Agencies

[2958] Best Business Practices for Private Pay Agencies Education-Training Credits: 1.0 Hr(s) HCSSA Administrator/Alternate Summary: Business success tips for private pay agencies HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][5]quality improvement §558.260[a][7]financial management §558.260[a][10]marketing Faculty:Cargle, Ken; Rine, Jennifer; Franco, Carolyn Program Description: Private Pay agencies take pride in focusing on client relationships, avoiding the “cookie cutter” mentality of home health services. What makes the successful agency tick, and… earn a profit? A seasoned panel of experts from the world of private pay presents how they have fine-tuned their business strategies in critical areas including staffing, operations and marketing. Presentation Date: 08.11.2016 Learning Outcome: Upon completion of this program, the viewer will be able to: Examine business success tips for private pay agencies including strategies for proper staffing, efficient operations and effective marketing. About the Presenters:
Ken Cargle is the Administrator/Owner of Goodcare Health Services in Amarillo, Texas. Ken has been active in home care for over 20 years and has owned a Medicare Certified agency (1994-2000) and has owned a Private Duty agency since 2000. He received his Bachelor of Arts and Masters of Divinity from Texas Christian University. Professional activities include serving on the American Cancer Society Board, Alzheimer’s Association Board, and the South Randall County Hospital Board. Ken is also the current president of the Texas Association for Home Care & Hospice. Jennifer Rine has been a Registered Nurse since 1989 with wide-ranging clinical experience from medical-surgical oncology, labor and delivery, pediatrics, long term care and rehabilitation, and home infusion nursing. She returned to school and completed her BSN in 2008. As the Director of Nursing and Administrator for BrightStar Care her vision is to develop a reputation for passionate patient-centered care and excellence in the home setting by ensuring patients and their families experience the best possible care from a team that is well-trained and supported. Carolyn Franco, BBA is the Administrator for Home Health Resources Agency- the private duty sister company to Home Health Resources, a licensed and certified home health agency. (HHR) Carolyn has been an organizational leader in the home health and community setting since 1996 when she began her health care career working for HHR, which was opened by her mother. She has 20 years experience in managing home care operations; having previously served as Chief Financial Officer and Director of Human Resources. Carolyn is deeply committed to using her extensive knowledge and experience to address challenges and barriers associated with recruitment, retention, supervision, and training of our most valuable asset, our caregivers, and to bringing Personal Assistance Services to the forefront of the senior care continuum. [2958] Best Business Practices for Private Pay Agencies

Speaker
Cargele,K / Rine,J / Franco,C
Model
2958

$30.00

Countdown to STAR Kids

[2954] Count Down to STAR Kids! Education-Training Credits: 1.5 Hr(s) HCSSA Administrator/Alternate Summary: All about the STAR Kids managed care model HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][7]financial management §558.260[a][8]skills for working with clients, families, and other professional service providers Faculty:Dees, Brian Program Description: November 1, 2016 is the start date of STAR Kids. This program includes a presentation from Brian Dees and other HHSC staff as to what’s left to prepare as the STAR Kids implementation date approaches. Many questions from providers in attendance are addressed. The presenters also share what providers need to know as families choose their plans and their services transition to managed care. Presentation Date: 08.10.2016 Learning Outcome: Upon completion of this program, the viewer will be able to: Discuss the history, implementation plans, and clinical program requirements for the new STAR Kids managed care model. About the Presenter:
Brian Dees has been a policy advisor in the Medicaid and CHIP Division of the Health and Human Services Commission since 2011. He has worked closely on implementation of STAR Kids, a new Medicaid managed care program for children and young adults with disabilities that aims to improve care coordination. He has also worked on projects ranging from improving Medicaid program policies, to legislative analysis, to designing assessment tools for home and community-based services. Brian holds a bachelor's degree from Austin College in Sherman, Texas, and a master's degree from the University of Edinburgh in Edinburgh, Scotland. He lives in Austin, Texas, with his wife, Kellie, and two dogs, Dmitri and Seven. [2954] Count Down to STAR Kids!

Speaker
Dees, Brian
Model
2954

$45.00

New Dept of Labor Rules: Overtime Criteria & Other Risks for HHAs

[2950] New DOL Rule: Overtime Criteria and Other Risks for HHAs Education-Training Credits: 1.0 Hr(s) HCSSA Administrator/Alternate Summary:Recent employment law changes & problems common to home health and hospice HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][7]financial management Faculty:Haff, Alicia Program Description: There are Big Changes from the Department of Labor (DOL) in the overtime criteria! Employers may now have to pay overtime for employees whom did not meet those criteria last year. Don’t risk being a target for a DOL investigation – get the facts! This program addresses many employment law problems common to home health & hospice providers including... overtime on-call travel time hourly vs. contract workers PRN live-ins work separations Fair Labor Standards Act Presentation Date: 08.10.2016 Learning Outcome: Upon completion of this program, the viewer will be able to: Apply the recent changes in overtime laws and recognize employment law problems common to home health and hospice. About the Presenter:
Alicia Haff, JD, Partner, ETC Companies, has practiced law in Texas since 1997, after graduating from The University of Texas School of Law in Austin in 1996. Healthcare issues and specifically, the Affordable Care Act, passed in 2010, have become Alicia’s passion. To that end, she obtained her Certified Health Care Specialist designation and is certified as a Patient Protection and Affordable Care Act Professional. As part of her consulting practice, Alicia is retained on a regular basis by clients to advise on the intricacies of the Affordable Care Act and clients’ need to come into compliance with the law and regulations. [2950] New DOL Rule: Overtime Criteria and Other Risks for HHAs

Speaker
Haff, Alicia
Model
2950

$30.00

How to Improve Outcomes While Dealing with Reimbursement Cuts

[2949] How to Improve Outcomes While Dealing with Reimbursement Cuts Education-Training Credits: 1.0 Hr(s) HCSSA Administrator/Alternate Summary:CMS rebasing, Value-Based Purchasing, and episode management strategies to reduce risk HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][7]financial management Faculty:Salmons, Laurie Program Description: With the third year of PPS cost rebasing around the corner, it remains very important for agencies to monitor costs while improving clinical outcomes. Agencies MUST make their operations more efficient to preserve margins. Meanwhile, on the clinical front, reporting measures call for agencies to focus heavily on reducing ACH rates. Effective episode management that uses best practice processes and triggers will be the key to success in both these areas. Presentation Date: 08.10.2016 Learning Outcome: Upon completion of this program, the viewer will be able to: Describe CMS rebasing, Value-Based Purchasing, and episode management strategies to reduce risk. About the Presenter:
Laurie Salmons, RN, BSN, Clinical Consulting Manager, McBee Associates, has been a registered nurse for over 30 years with 20 of those years being spent in the home care industry. Her specialty is working with home care providers to improve the care delivery services of the elderly while in their homes through episode and disease management strategies. She has lectured on home care issues for the National Association of Home Care and Hospice and at regional and state conferences as well. Laurie co-authored a manual on Best Practices for the Home Care Patient. [2949] How to Improve Outcomes While Dealing with Reimbursement Cuts

Speaker
Salmons, Laurie
Model
2949

$30.00

A Corporate Integrity Agreement May be Good Medicine

[2821] A Corporate Integrity Agreement May be Good Medicine Education-Training Credits: 1.50 Hr(s) HCSSA Administrator/Alternate Summary:Ensure your risk and compliance programs meet the Federal Sentencing Guidelines (FSG). HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][6]risk assessment and management Faculty: Bommelje, Karen Program Description: In today's healthcare environment there is an ever-increasing amount of scrutiny and government oversight of home health and hospice providers. It may not be a question of "if" you are ever under investigation, but "when" your agency is under the microscope. It is becoming increasingly necessary to ensure your risk and compliance programs meet the Federal Sentencing Guidelines (FSG). This program looks at specific Corporate Integrity Agreements (CIAs) and how closely mirrored they are to the FSG. A robust, effective and ethical compliance program that is more than a binder on the shelf will be a key to keeping the "medicine" away! Presentation Date: 11.17.2015 Program Objectives: Upon completion of this program, the viewer will be able to: Identify the Seven Elements of a compliance program Explain how to evaluate the effectiveness of your current compliance plan Describe how an effective compliance plan will assist in reducing risk About the Presenter:
Karen Bommelje is a seasoned professional with more than 25 years of nursing, management, and consulting experience in the health care industry, including: home care, pediatrics, hospice, long-term care, home care pharmacy/infusion, and medical equipment/respiratory. Prior experience includes Corporate and Regional positions with multi-site Home Health and Hospice providers. Karen’s focus since 1991 has been in Regulatory, Quality, Accreditation and Compliance areas. Karen has been with Simione Healthcare consultants for the past five years where she is a Senior Manager on the Compliance Team responsible for management of regulatory and compliance projects for attorneys and clients. [2821] A Corporate Integrity Agreement May be Good Medicine

Speaker
Bommelje, Karen
Model
2821

$45.00

What Financial Reports Really Mean to the Health Care Manager

[2741] What Financial Reports Really Mean to the Health Care Manager Education-Training Credits: 1.25 Hr(s) HCSSA Administrator/Alternate Summary: Financial reports for non-financial folks... HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][3]basic principles of management in a licensed health-related setting §558.260[a][7]financial management Faculty: Spears, Jan Program Description: Whether you are planning for growth and need capital investment or a business loan, or planning for a sale and need a quick evaluation of your agency’s worth, or if you simply need a measurement of your month-to-month progress, financial reports are the first critical pieces to which you must look. If these reports are prepared internally or from outsourced to an accounting firm, understanding the significance of the information is the responsibility of the owner, administrator and, yes, the clinical management team. This program explains key concepts that your financials might reveal about the agency and covers topics such as.... standard reporting formats and recommended frequencies cash vs accrual options fixed vs variable costs debt to equity ratios break-even points and a brief review of case-mix weights as these affect your revenue performance You will learn some standard formulas that you can apply to trend your financial performance from point to point in your reporting year in key areas such as management of accounts receivables through Days Outstanding calculations. This program is presented in a friendly environment for the non-accounting managers! Presentation Date: 08.13.2015 Program Objectives: Upon completion of this program, the viewer will be able to: Identify two reasons why clinical managers need to understand financial reports Recall the difference between cash versus accrual methods in financial reporting Identify three of the four standard financial reports formats that are products of financial data Calculate Days Sales Outstanding as a component of evaluating accounts receivable stability Identify four components that affect case mix rates for the Medicare home health patient Calculate debt to equity ratio as a component of agency’s liquidity About the Presenter:
Jan Spears is Co-owner and Chief Executive Officer of MJS & Associates, LLC. She has more than 30 years’ experience in the health care field. Ms. Spears has owned and operated a multimillion dollar home health care company as well as consulted for over 300 homecare providers in 25 states. As a full time consultant for the past 15 years, Ms. Spears has successfully merged clinical and financial strategies into successful operational plans for numerous providers nationwide. Jan serves as a Medicare coverage expert for health care facilities who are undergoing audits by federal contractors through all levels of appeals. She has authored several publications and heads a team of more than 25 consultants at MJS & Associates, LLC. [2741] What Financial Reports Really Mean to the Health Care Manager

Speaker
Spears, Jan
Model
2741

$37.50

Achieving Efficiencies in Back Office Staffing & Structure

[2662] Achieving Efficiencies in Back Office Staffing & Structure Education-Training Credits: 1.00 Hr(s) HCSSA Administrator/Alternate Summary: How to measure & control back office costs. HCSSA Topic(s) Addressed: §558.259[d][4]agency responsibilities §558.260[a][7]financial management Faculty: Gaboury, Melinda Program Description: Having and efficient back office that is accountable to key performance metrics is a key component to financial wellbeing. As an administrator, you are responsible for “implementing an accounting and budgeting system that promotes the health and safety of the agency’s clients” (TAC §558.243). This program presents the cost indicators that must be understood in making operational decisions, items needed to develop billing performance measures that hold the billing department accountable and detail items to review in order to evaluate your back office structure. Supervising nurses may also benefit from a working knowledge of back-office processes to improve collaboration between billing and clinical aspects of patient care. Presentation Date: 11.18.2014 Program Objectives: Upon completion of this program, the viewer will be able to: Identify the cost indicators that must be understood in making operational decisions regarding back office staff Develop billing department performance measures Detail items to review to evaluate back office structure About the Presenter:
Melinda Gaboury, COS-C, is co-founder and Chief Executive Officer of Healthcare Provider Solutions, Inc. (HPS). Melinda and Mark Cannon founded the company in April 2001 to provide financial, reimbursement, clinical and cost reporting services to the home health industry. She has over 20 years’ experience in Medicare Home Health Reimbursement and has remained on the cutting edge of Medicare PPS since the regulation’s inception. She has helped her clients bridge the gap between clinical and financial issues and has been a seminar and webcast presenter for 20+ State Home Care Associations. She is also the author of “Home Health Pocket Guide to OASIS-C.” [2662] Achieving Efficiencies in Back Office Staffing & Structure

Speaker
Gaboury, Melinda
Model
2662

$30.00

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