Hacking Google Analytics


[3289] Hacking Google Analytics
Learn how to set-up Google Analytics and use it to drive more sales to your agency website.

NOW AVAILABLE: RELEASED 9/9/2019 This program was presented on 08/29/2019 at the Texas Association of Home Care & Hospice 50th Annual Meeting in Grapevine. It is one of 17 presentations captured and produced for online access.

Presentation Info:

  • Presentation Date: August 29, 2019
  • TAHC&H Event: TAHC&H Annual Meeting | Grapevine

Subscription Type: Individual

Education-Training Credits:

  • TX HCSSA Administrator/Alternate Continuing Education
    • 1.00 Clock Hrs

CE Approval Statements:
· This program meets continuing education requirements for Administrators and Alternates under Texas HCSSA licensing regulations.

HCSSA Topic(s) Addressed:

  • §97.259[d][4]agency responsibilities
  • §97.260[a][10]marketing

Program Description: In this program you will learn how to set-up Google Analytics. You will be able to use Google Analytics to drive more sales from their website. You will understand how to use the data in your agency practice. We will cover planning and principles, configuration and administration, data collection, and reporting metrics. Lastly, we will cover measuring return on investment. Make sure to have your computer, cell phone, username, and password for Google!

Program Learning Outcome: Participants will actively engage in the learning activity and indicate an intent to change their practice by using Google Analytics data collection and reporting metrics to increase sales.

TAHC&H Faculty/Presenter: Steve Huskey, COO, High 5 Promotions

About the Presenter:
Steve Huskey
a.k.a. The Wizard of Google, became involved with technology at a young age. Programming a computer at age 8, authoring a series of books on Google advertising, and teaching Internet Marketing at University, have firmly established his tenure in online marketing. He graduated from Texas State University with a degree in Business and is currently Chief Operations Officer for High 5 Promotions. Having been focused on technology his entire life, Internet Marketing consulting offers him the ability to use his degree daily. Steve has managed thousands of Internet Marketing campaigns & is certified in Google and Microsoft Advertising. Steve enjoys sharing his knowledge of marketing to help launch a business to the next level.

[3289] Hacking Google Analytics

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