[3563] Advanced Concepts in Business Development | Keys to Successful Strategic Growth | Leadership: Build a Growth Centric Culture
Best practices to drive consistent program growth.
Presentation Info:
TAHC&H Event | HCSSA Administrator Conference | Recorded for On-Demand Access
Presentation Date | November 15, 2021
Education-Training Credits:
TX HCSSA Administrator/Alternate Continuing Education
1.0 Clock Hr(s)
CE Approval Statements:
· This program meets continuing education requirements
for Administrators and Alternates under Texas HCSSA licensing regulations.
HCSSA Topic(s) Addressed:
§558.260[a][2]development and interpretation of agency policies
§558.259[d][4]agency responsibilities
§558.260[a][3]basic principles of management in a licensed health-related setting
Program Description: Do you have the right structure, people, processes and technology to deliver
consistent incremental growth? In this presentation national strategic growth expert, Michael Ferris, delivers an in-home care provider presentation where you will discover how
to implement best practices at your agency to drive consistent program growth while driving down the cost of sales per admission. Planning and budgeting process will be covered
as well as other topics including 5 ways to drive down the cost of sales per
admission, keys to sales training success and sales management, importance of the sales process, growth centric culture and managing referrals
from receipt to admission.
TAHC&H Faculty/Presenter(s): Michael Ferris, Managing Partner and Trainer in Chief, Healthcare Strategica, LLC
About the Presenter(s): Michael Ferris found his passion for home health, hospice, palliative care and in-home
community-based services 27 years ago. He was originally on the operational side of the business until starting his first consulting practice in 2000.
Since that time, he has consulted and provided strategic growth advisory services to many of the leading home health and hospice organizations in the country.
As the developer of the industry best-practice sales training process, he has trained thousands of the most successful sales professionals in the industry.
Michael founded Healthcare Strategica in 2018 to re-imagine the relationship between consultant and client in the hospice and home care industry.
In 2020 he created the Healthcare Strategica Sales Academy to deliver his legendary sales training on-demand to the industry. He is the author of 11 industry specific
books related to strategic growth for healthcare, home health and hospice.
[3563] Advanced Concepts in Business Development | Keys to Successful Strategic Growth | Leadership: Build a Growth Centric Culture
[746] Basic Sales Skills: Mktg. & Sales Tactics to Generate Legendary Results
Subscription Type: Individual
Faculty:Ferris
In this introductory program, Mike provides an overview of the skills
necessary to compete and win more referrals. He has designed this program for all types of staff including outside
sales representatives, community and hospital liaisons, program representatives, sales managers, clinical managers
and administrators. This program is appropriate for anyone having direct contact with referral sources and consumers
in the community. Basic skills covered include:
Proper Introductions
Asking for Business
Handling Objections
Problem Resolution
Differentiation
Competitive Analysis
Using Promotional Items
Goal Setting
Mike is the Director of the Marketing, Sales and Customer Service Consulting
Division at Simione Consultants. Long a nationally recognized expert in
Home Care and Hospice Sales, Marketing and Customer Service, his training
programs are the most acclaimed in the country, receiving accolades from
some of the biggest CEOs and Sales managers from California to New York.
He has the unique perspective of having counseled and consulted with many
of the most successful home care and hospice organizations and seen what
works on a national basis.
Education-Training Credits:
2.0 Hr(s) HCSSA Administrator/Alternate
How to Increase Referrals Without Increased Costs
Summary: Insight into
more effective marketing, sales and referral generation.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
Faculty: Ferris, Michael
Program Description: As agencies are faced with unparalled competitive challenges,
protecting key accounts and growing their numbers will determine your agency's
success over the coming years. This program provides focus on increasing
referrals (revenues) without increasing costs. You will discover best practice
tricks and techniques to control costs AND increase referrals.
Program Objectives: Upon completion of this program, the viewer will be able to:
Identify strategies to increase return on investment for sales and marketing programs
Discover which skills your sales people need and how to train and manage them
Develop plan to manage referral process for implementation at your agency
About the Presenter: Mike is the Director of the Marketing, Sales and Customer Service Consulting
Division at Simione Consultants. Long a nationally recognized expert in
Home Care and Hospice Sales, Marketing and Customer Service, his training
programs are the most acclaimed in the country, receiving accolades from
some of the biggest CEOs and Sales managers from California to New York.
He has the unique perspective of having counseled and consulted with many
of the most successful home care and hospice organizations and seen what
works on a national basis.
Education-Training Credits:
1.0 Hr(s) HCSSA Administrator/Alternate