Continuing Education is perfect for a (1) designated Administrator or Alternate who must comply with TAC §558.260, and (2) a prior administrator or alternate not currently designated but maintaining compliance with TAC §558.260, and (3) anyone who wants to improve their knowledge on a broad range of topics specific to TX HCSSAs.
Continuing Education programs are added throughout the year soon after TAHC&H conferences/events conclude. All programs are à la carte, that is, you have the flexibility to browse and order programs that suit your specific needs and are applicable to your role and responsibility.
[12HR_ADMINCE_PREPAID] 12 HR Annual CE | PrePaid Credit for Administrators | Choose Programs Later
Prepayment for 12 Hrs of Annual CE | Choose online programs later | Assign to yourself or other individual.
Important Note: This is NOT a group of pre-selected CE programs!
When you order this item you will receive a prepaid CE code that can be exchanged anytime within 12 months
of purchase for 12 hours of Texas HCSSA Administrative CE training programs available on the HCIN Store.
Ensure your administrators and alternates get their annual CE and stay in compliance by prepaying their annual CE hours!
Provide the coupon code to an administrator or alternate; they select the programs they want and checkout with the prepaid CE code.
How It Works:
Place this Item in your Cart and checkout.
During checkout you will identify who will be using this prepaid CE code.
After payment, we generate a prepaid CE code and email it along with instructions on choosing training programs.
When ready to use the prepaid CE code, visit the HCIN Store to browse and choose programs totaling 12 hours of annual CE.
At checkout, enter the prepaid CE code in the field labeled [Discount Code] to apply the $360.00 credit.
FAQ
Do I need to choose all 12 hours at once?
You can order less than 12 hours on your first order. We will recalculate your credit balance and email you a new prepaid code. Your next order must use the remaining balance in full.
What if my program selections exceed the $360 amount?
Once the prepaid CE credit is applied, any additional amount due will be shown. That amount can be paid during checkout using a credit/debit card or PayPal account.
Will I receive a receipt for my order?
Yes! You will receive a sales receipt for the purchase of the 12 HR Annual CE | PrePaid Credit for Administrators. When the prepaid CE code is used, you will receive another receipt
that shows the programs chosen, the prepaid CE code that was applied and any additional payment that may have been made.
Can I change who uses the prepaid CE code once it's assigned?
Yes! Contact HCIN by email or phone and we can re-issue the prepaid CE code to a different individual.
Questions? Contact HCIN directly if you have any questions!
[12HR_ADMINCE_PREPAID] 12 HR Annual CE | PrePaid Credit for Administrators | Choose Programs Later
[1351]Enterprise Risk Management for Home Care
& Hospice
Subscription Type: Individual
Faculty:Poblenz
This program provides focus on how to establish a robust risk management program. It enables
the home health administrator to:
understand the key principles of risk managementidentify key elements of an enterprise risk
management programidentify strategies to minimize
riskunderstand options to finance
riskidentify common home care hazards/risks and
develop a plan to address those risksexplore common home care risk scenarios and how
to manage risk
This program is presented by Nancy T. Poblenz, RN, BSN, DDS,
JD, CPHRM. Nancy serves as the Litigation and Loss Prevention Director for
CHRISTUS Health, based in Houston Texas. In this capacity, she is responsible
for the claims investigation and litigation management of all matters involving
the healthcare system, including professional, general, employment, business,
class action and other litigation against CHRISTUS Health facilities.
She also coordinates the corporate response to all government
and regulatory investigations. As corporate Loss Prevention Director she is
responsible for leading all corporate loss prevention initiatives. She serves
on various corporate committees, including the corporate Quality Committee and
Clinical Policy Team, and is active in the CHRISTUS St. John Hospital Ethics
Committee. Nancy’s publications include an article on Medical
Futility published in the Houston Bar Journal and a chapter on Medical Tourism
in the First Edition of Enterprise Risk Management, a textbook recently
published by the American Health Lawyers Association. She is a frequent speaker
on healthcare related topics.
Education-Training Credits:
1.25 Hr(s) HCSSA Administrator/Alternate
How to Increase Referrals Without Increased Costs
Summary: Insight into
more effective marketing, sales and referral generation.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
Faculty: Ferris, Michael
Program Description: As agencies are faced with unparalled competitive challenges,
protecting key accounts and growing their numbers will determine your agency's
success over the coming years. This program provides focus on increasing
referrals (revenues) without increasing costs. You will discover best practice
tricks and techniques to control costs AND increase referrals.
Program Objectives: Upon completion of this program, the viewer will be able to:
Identify strategies to increase return on investment for sales and marketing programs
Discover which skills your sales people need and how to train and manage them
Develop plan to manage referral process for implementation at your agency
About the Presenter: Mike is the Director of the Marketing, Sales and Customer Service Consulting
Division at Simione Consultants. Long a nationally recognized expert in
Home Care and Hospice Sales, Marketing and Customer Service, his training
programs are the most acclaimed in the country, receiving accolades from
some of the biggest CEOs and Sales managers from California to New York.
He has the unique perspective of having counseled and consulted with many
of the most successful home care and hospice organizations and seen what
works on a national basis.
Education-Training Credits:
1.0 Hr(s) HCSSA Administrator/Alternate
[1354] Financial Responsibilities of the
Texas HCSSA Administrator
Subscription Type: Individual
Faculty: Berman
This program covers
a variety of topics to provide administrators with knowledge and tools to
improve their financial oversight responsibilities. Topics include:
cash management techniques for home care
banking relationships
use and control of bank accounts
employer implications of health care reform
and in particular:
compliance dates
small vs. large employer
penalties
employer subsidies
tax credits
required disclosures
This program is presented by Sheldon J. Berman, CPA, CVA,
Principal, Simione Consultants, LLC. Shelly Berman is a Principal for
Simione Consultants and is responsible for the firm’s Merger &
Acquisition Department which includes the supervision and review of merger
& acquisition activity for home care, hospice and private duty providers.
Shelly has extensive expertise in the valuations of health care and in particular home health care
including, but not limited to, providers of skilled nursing and rehabilitation,
home infusion, respiratory, hospice, private duty and medical equipment
suppliers. These companies include all auspices of the health care industry.
He has performed valuation
assignments including merger & acquisition appraisals, sales and
divestitures, fairness opinions, shareholder transactions, litigation support
and appeared as an expert witness in court proceedings.
Education-Training Credits:
1.0 Hr(s) HCSSA Administrator/Alternate
[1355]Caring for Your Hospice Business - a
Month in the Life of a Hospice Administrator
Subscription Type: Individual
Faculty:Spears
The heart of hospice is caring for the patient but caring for
the business of hospice must be the focus of the administrator. How can you get
on top of the business of hospice and stay there? This program traces the
business activities that the hospice administrator must manage through one
operational month in the hospice year. While the hospice administrator may be a
clinician with clinical oversight duties as well, the focus for this program is
the operational and financial activites that when performed well, signal a
healthy business environment. The program includes guidance on budgeting,
contracting, staffing, billing, collecting, compensating staff and more to
assist the administrator in establishing a report card on the hospice's overall
performance. Caring for the hospice business IS caring for the hospice
patient!
Presented by Jan Spears, MJS & Associates. Her
expertise as a business consultant to home care and hospice providers as well
as physician groups, hospitals, durable medical equipment suppliers, and legal
counselors has increased her demand to more than 20 states during the past two
years. As a certified educator, Jan uses teaching methodologies that simplify
the most complex theories into practical day-to-day advice for the entry level
or the most experienced health care provider. She heads a team of more than
thirty-five consultants at MJS & Associates, known for its solution-driven
approach to achieving best practice to clinical and operational standards for
all provider types.
Education-Training Credits:
2.0 Hr(s) HCSSA Administrator/Alternate
[1514] Home Care's New Trilogy: CAHPS, Quality
and Customer Service
Subscription Type: Individual
Faculty: Ashe
Thanks to the new CMS mandated CAHPS
survey, patient satisfaction, quality and customer service has moved to the
forefront of successful home care agency management. Learn why CAHPS will shape
your future, what strategies lead to better quality outcomes and what the role
of customer service will be inpatient satisfaction, home health quality and
profitability. Get insights into the five measures that will be included in Home
Health Compare and how to improve your performance with each of them. With over
twenty-five years providing patient satisfaction and customer services and in
reviewing the scores of millions of patients, Fazzi Associates provides real
life examples of what works, what doesn't work and what you can do immediately
to improve your CAHPS scores.
This program is presented by Tim Ashe,
RN, MS, MBA, partner and director, Fazzi National Operational Consulting
Services.
Education-Training Credits:
1.25 Hr(s) HCSSA Administrator/Alternate
RAC Scrutiny, Audit Findings from RAC-like Surveys
Summary: Learn what's
coming in RAC audits.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
Faculty: Cisneros, Arnie
Program Description: This program helps you prepare for audit
scrutiny. The presenter has had a front-row seat as audits performed by Fiscal
Intermediaries served as a warm-up for the RAC (Recovery Audit Contractor) era.
Having analyzed audited cases from multiple agencies in multiple states, this
program describes denied care in clinical terms that can help providers
identify claim concerns that exist in their programs. Specific dissections of
partial denials illustrate areas where clinical improvements can help agencies
re-wire care delivery for future stability and success. This program is
important for all levels of home health professionals.
Program Objectives: Upon completion of this program, the viewer will be able to:
Identify the challenges facing the Home Health industry as they confront more stringent regulatory constraints and audits
Discuss methods employed by other provider types to adapt care to meet requirements of reforms in their care delivery
Evaluate findings from Home Health audit/denial patterns experienced in other states to determine care modifications required for the audits
Outline action plans required for homecare providers to survive these challenges
About the Presenter: This program is presented by Arnie Cisneros, PT,
Owner and President of HomeHealth Strategic Management. Arnie is renowned for his adaptation of traditional care philosophies
to address current and future healthcare initiatives. A practicing clinician, Arnie provides working level insight into program
development and care consultation for providers. He authors "Home Health Forum", a bi-weekly column addressing homecare issues
and is a contributor to "The Remington Report", Caring, and Decision Health publications. He presents nationally on topics
including S.U.R.C.H. - UR for Home Health, OBQI case Conference, and PPS/P4P strategies.
Education-Training Credits:
1.5 Hrs HCSSA Administrator/Alternate
[1518] RAC Scrutiny, Audit Findings from RAC-like Surveys
[1520] S.U.R.C.H. - A Utilization Program for
Home Health
Summary:
Can hospital-like utilization review improve you agency productivity and clinical outcomes?
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
Faculty: Cisneros, Arnie
Program Description: This exciting QA program utilizes UR
mechanisms employed by hospitals to manage care. Agencies that have implemented
this methodology have enhanced clinical outcomes and improved productivity.
Accurate Start of Care programming is the first step in producing and
delivering audit-proof care, and a S.U.R.C.H.-like mechanism assures PPS
compliant programming. This program has been presented across the country and
featured in CARING magazine, The Remington Report, and Decision Health's Home
Care Outcomes in 2009.
Program Objectives: Upon completion of this program, the viewer will be able to:
Describe the history of the Medicare Home Health benefit
Discuss how the Prospective Pay System (PPS) model utilizes the Outcome and Assessment Information Set (OASIS) and
Outcome-Based Quality Improvement (OBQI) methods to identify programming
Evaluate the Service Utilization for Care in the Home (SURCH) method of utilization review and its effect on clinical and fiscal outcomes
Demonstrate the Clinical Synthesis method via interactive audience participation demos with specific nursing and rehab management scripting
Diane Levan, Director of Home Care for
South Jersey VNA states "Our nurses love SURCH..." when describing that it "can be
easily replicated by anyone".
About the Presenter: This program is presented by Arnie Cisneros, PT,
Owner and President of HomeHealth Strategic Management. Arnie is renowned for his adaptation of traditional care philosophies
to address current and future healthcare initiatives. A practicing clinician, Arnie provides working level insight into program
development and care consultation for providers. He authors "Home Health Forum", a bi-weekly column addressing homecare issues
and is a contributor to "The Remington Report", Caring, and Decision Health publications. He presents nationally on topics
including S.U.R.C.H. - UR for Home Health, OBQI case Conference, and PPS/P4P strategies.
Education-Training Credits:
1.5 Hrs HCSSA Administrator/Alternate
[1520] S.U.R.C.H. - A Utilization Program for
Home Health
Outliers - Friend or Foe?
Summary: Understanding
outliers, individual case outlier qualification and strategies for wound &
diabetic patients.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
Faculty: Teenier, Pamela
Program Description: Managing outliers can be like walking a
tightrope...each agency needs to manage resources, patients and community
needs. This program walks you through determining individual case outlier
qualification and how to determine your agency outlier payment percentage.
Basic strategies for clinical management of wound care and diabetic patients,
major factors in this complicated puzzle, is also examined.
Program Objectives: Upon completion of this program, the viewer will be able to:
Evaluate an individual cases to determine if they will qualify for an outlier payment
Identify ways to determine an agencies current outlier payment percentage
Discuss basic strategies for clinical management of wound care and diabetic patients
About the Presenter: This program is presented by Pamela
Teenier, RN, MBA, CHCE, HCS-D, COS-C, Assistant VP, Medicare Operations, Gentiva Health Services.
Education-Training Credits:
1.1 Hrs HCSSA Administrator/Alternate
[1521] Outliers - Friend or Foe?
[1541] Workplace Violence:Prevention & Solutions - Personal Safety
Subscription Type:
Individual
Faculty: Rosner
This program is part of the Workplace Violence : Prevention & Solution series,
developed specifically for home care and hospice personnel. The program provides the definition of workplace violence and
shares statistics that prove workplace violence can impact anyone, anywhere, and at any time. In this program Joe Rosner
provides many helpful ideas to enhance one's personal safety and how to avoid certain situations in order to reduce your
risk for personal violence. In detail, Joe also explains how to handle dangerous encounters with clear demonstrations,
along with a field nurse, on key self defense techniques and the practical tools of self defense. He provides an overview of
tazers, blunt weapons, sprays and improvised tools that can be used as weapons as well as weapons must be avoided to enhance one's personal safety.
This program's goal is to enable the viewer to have more self confidence, be more aware of their
surroundings and how to deal with possible situations that demand self defense.
This program is presented by Joe Rosner, Director of Best Defense USA, and a nationally recognized
expert on safety and self-defense for real estate, homecare and hospice professionals.
Education-Training Credits:
1.0 Hr HCSSA Administrator/Alternate
[1542] Workplace Violence:Prevention & Solutions - Policy & Plan Solutions
Subscription Type:
Individual
Faculty: Rosner
Part of the Workplace Violence : Prevention & Solution series,
this program is specifically designed for home care and hospice administrators, owners, human resource, management,
and supervisory personnel. In it Joe Rosner presents workplace violence situations that can impact your agency, tips for
avoidance, and suggestions on how to handle violent or dangerous interactions in the workplace. Throughout this program
Joe presents guidance for organizational managers on development of new workplace violence and personal safety policies
and plans (or guide in updating existing policies and plans) with over dozens of plan suggestions and applicable rationale
narrative. If your agency does not yet have a workplace violence plan this program is a "must-have." For those that do,
it provides a refresher on the importance of maintaining your plan - and may even provide many new suggestions to
enhance the safety of your most important asset - your workers.
This program is presented by Joe Rosner, Director of Best Defense USA, and a nationally recognized
expert on safety and self-defense for real estate, homecare and hospice professionals.
Education-Training Credits:
1.0 Hr HCSSA Administrator/Alternate
[1543] Workplace Violence:Prevention & Solutions - Personal Safety in High Risk Situations
Subscription Type:
Individual
Faculty: Rosner
This program is part of the Workplace Violence : Prevention & Solution series,
developed specifically for home care and hospice personnel. This program goes beyond the Personal Safety program,
delivering valuable information about self defense usage that may be required, especially in high risk locations or situations.
Joe Rosner explains and displays techniques for defense against physical altercations and protection from weapons.
The psychology of attackers is discussed and outlines are given to provide the viewer with the best information on how to NOT become a victim of crime.
This program is presented by Joe Rosner, Director of Best Defense USA, and a nationally recognized
expert on safety and self-defense for real estate, homecare and hospice professionals.
Education-Training Credits:
1.0 Hr HCSSA Administrator/Alternate
[1580] Managing Your Risk by Maintaining Client/Caregiver Boundaries
Subscription Type:Individual
Faculty: Pena
An important part of a Teaxs HCSSA Administrator’s job is to manage the risks
of the agency and the employees. One common problem area in all sectors of home care and hospice is establishing
and maintaining professional boundaries between direct care workers and patients. Learn why this is important and
how to establish, communicate, and implement these boundaries.
Presented by Angela Pena, Administrator, Special Kids Care.
Angela Peña has over fifteen years experience in the home health arena, initially working as a private duty
LVN for pediatric patients and then as a Registered Nurse. Angela’s experience includes managing a Primary
Home Care program and Medicare home health agency to ultimately managing a pediatric home health agency.
As a result, Angela has been in the “front lines” of home health client care and understands all too well
the boundary crossing situations every home health nurse is faced with at one time or another during their career.
Education-Training Credits:
1.0 Hr(s) HCSSA Administrator/Alternate
Financial Reporting Overview
Summary:Overview of the basic financial records of an agency.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
Faculty: Peterson
Program Description: In this program you will learn how to read financial statements,
the significant aspects and relationships of the balance sheet, the statement of income and accrual versus
cash basis accounting. Also included is a discussion on the bank account, accounts receivable, start up costs, liability accounts and revenue recognition.
Program Objectives: Upon completion of this program, the viewer will be able to:
Discuss the significance of your financial statements
Discuss how to read a financial statement and balance sheet
Examine the statement of income and accrual versus cash basis accounting
Define the basic business transactions recorded in your accounting system
About the Presenter: Presented by John Peterson, CPA, MBA, President, Peterson & Peterson, PC.
John Peterson is President of Peterson & Peterson, P.C. He is a Texas licensed Certified Public Accountant and has a Masters of Business Administration
degree from the University of Nebraska. He is a member of the Texas Society of Certified Public Accountants, the American Institute of Certified Public
Accountants and Beta Gamma Sigma, the national honorary business scholastic society.
John developed tax, accounting, cost reporting, audit representation and management services practice to small and medium sized businesses.
He also developed the health industry market niche including home health agencies, hospice agencies, comprehensive outpatient rehab facilities,
skilled nursing facilities and Texas Home & Community Based Services agencies. His firm’s current client list totals over 800 and covers businesses
throughout Texas, California, Georgia, Hawaii, Illinois, Kansas, Michigan, and New York. He has created and provided health industry workshops to
home health executives and made presentations to the health industry association conferences.
John also represents the State of Texas on the 16 State Coalition Group that meets regularly with Palmetto officials to discuss current health
industry practices and problems. He is a past member of the Board of Directors and Audit Committee of MetroCorps Bancshares, Inc., a publicly
traded bank holding company with banks in Texas and California.
Education-Training Credits:
1.0 Hr(s) HCSSA Administrator/Alternate
[1582] Financial Reporting Overview
[1614] Grow Your Business Texas Sized
Subscription Type:
Individual
Faculty:Alch & Garrison
Jo Alch, RN, DON and Founder of Acappella In Home Care and
Administrator Jaime Garrison present key aspects that have taken Acappella In Home Care from a home
based private pay business in 2006 to a nationally recognized franchised company in 2010. In this program
you will learn to brand and diversify your business, network for referrals, monitor client care and staff
performance, and provide exceptional care by putting the client first and supporting your caregivers.
Presented by Jo Alch, RN, DON and Founder of Acappella In Home Care and Administrator Jaime Garrison, Acappella In Home Care.
Education-Training Credits:
2.0 Hrs HCSSA Administrator/Alternate
[PGM1800] Face to Face: Lessons Learned
Subscription Type:Individual
Faculty:Warfield
The homecare community has been working tirelessly to understand the 2011 Final Regulations.
The most bothersome of these new regulations has been the F2F requirements. This rule could have a drastic financial impact for
agencies that accept new patients that were not seen by their primary care physician in the allotted time. The F2F requirements
are not going away, so this program helps you understand this new regulation and the presenter discusses some of the numerous
problems agencies have encountered since.
Program Goal: To assist the viewer in recognizing the 2011 Final Regulations
requiring patients to have a scheduled visit with their physician as a condition of home health agency’s reimbursement.
About the Presenter: Jennifer Warfield, RN, BSN, HCS-D, COS-C is the Education Director for PPS Plus Software.
As a homecare coding specialist, OASIS specialist and registered nurse with more than 30 years of experience, Jennifer is an informational ally for hundreds of home
health agencies across the country. Well known as an ICD-9 coding and OASIS expert, she frequently conducts educational sessions and is a regular guest speaker at
home care conferences throughout the country. Her expert knowledge plays an integral role in the development of Home Health Edition,
PPS Plus Software’s market-leading OASIS analysis software.
Education-Training Credits:
1.25 Hr(s) HCSSA Administrator/Alternate
[PGM1803] I Want to Start a Hospice: How Does
that Work?
Subscription Type:Individual
Faculty:
Swiger,Markland,Tieken,McMinn,Sharp
If you are a home health agency and want to start a
hospice this program is for you. There are two program segments; segment 1 is a presentation
from three home health and hospice experts (McMinn, Markland and Tieken) who advise you on the best operational practices and
provide lessons learned when an established home health agency decides to venture into hospice,
including:
staffing issues
comprehensive assessments
regulatory differences including QAPI
convening the IDT/IDG
and the hospice role in nursing facilities
Segment 2 allows a panel of all five
home health and hospice experts to further discuss and address a series of written audience questions on this topic.
Program Goal: This program enables the viewer to understand regulatory and operational
differences between home health and hospice in order to make an informed decision about adding hospice care to home health.
About the Presenters: Holly Swiger Ph.D., M.P.H., R.N. is the Vice President of Public Affairs for VITAS Healthcare Corporation.
She works closely with the hospice industry, legislators and regulators to provide education and support for the promotion of sufficient access and reimbursement for hospice services.
She gained her hospice operations experience as the President/CEO of San Diego Hospice for 10 years prior to her current position with VITAS. Prior to hospice, Holly worked in home health.
Dr. Swiger has previously served 8 years as the National Hospice & Palliative Care Organization’s Board of Directors. Holly is a member of the NHPCO’s Regulatory Committee,
Managed Care Advisory Committee, CMS Regional Task Force and Chairs the Medicaid Task Force. Dr. Swiger also serves on the Public Policy Committee for the Hospice associations
in Texas, California, Kansas and Missouri.
Rebecca McMinn, BSN, RN, MBA brings twenty-five years of experience in the hospice field to the Texas based home health and hospice
consulting firm, HealthCare ConsultLink. With over 35 years in nursing, the majority of her experience has been in the ICU setting and in hospice. Rebecca served on the
Louisiana-Mississippi Hospice Organization’s Board, Board Member and Past President of Texas New Mexico Hospice Organization, and is a member of Texas Association for
Home Care & Hospice’s Clinical Practice Committee.
Mary Helen Tieken, RN, BSN is the Owner/Administrator of Nurses In Touch, Inc., a licensed and certified home health
and hospice agency she established in 1990 in Floresville, Texas. She has been a registered nurse for 32 years with a background in Oncology, Neurology, and Urology, and has
spent the last 27 years in home health and hospice.
Susan Markland, RN, BSN is currently the Gulf Coast Regional Administrator for CHRISTUS VNA Homecare Services.
Susan has 11 years experience in Hospice Administration and more recently has entered the Home Health and PAS arenas as well. She is a passionate advocate for quality
patient care and a leader in demonstrating Home Care services can be profitable even with a not for profit organization. Susan serves on the Board of Directors at TAHC&H,
is a member of the Education Committee and a member of the recently formed Hospice Committee. Having survived the teenage years of 6 daughters, she faces Health Care reform with
calm, humor and a resolve to not become entrenched in the drama.
With 34 years in patient care and 26 years home health and hospice nursing experience, Susan Sharp, RN, BS is the Alternate
Administrator/DON for Genesis HomeCare, Inc. and the Administrator/Alternate DON for Genesis HospiceCare. From 1982-1992, Susan had Supervisory Nurse/Administrator Roles in various
settings, including home health, hospital nursing supervisor, director of patient care services, registration, and inservice for facility staff.
Education-Training Credits:
1.75 Hr(s) HCSSA Administrator/Alternate
Social Media in the Workplace:
Practical and Legal Considerations in Drafting a Social Media Policy
Summary: Consider this program a "must view" for all owners, administrators
and human resource professionals in homecare. There is much more to social media than meets the eye...and this program provides the details.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
§558.260[a][2]development and interpretation of agency policies
Faculty: Barron, David &
Wilson, Charles
Unless you've had your head stuck in the sand, you've seen the
impact social media has in the world today. From Hollywood to the office cubical, everyone is talking
about social media. Whether you like it or not, many of your customers, employees, and business partners
are spending large amounts of time on Facebook, Myspace, Twitter and other social media sites and are
talking about your company, your employees, and the workplace. Many companies have not developed a
comprehensive policy to address this dramatic (and likely enduring) change in how people communicate
and interact. This program covers what every employer should consider in drafting an effective and
realistic social media policy.
Are you responsible for what your employees say on Facebook?
Can you/should you limit employee participation on social media?
Is it ok for supervisors to "friend" their employees?
Is there any liability for management monitoring employee social media sites?
Is this an invasion of privacy?
Do you need to seek permission?
What are the legal issues under union, wage and hour, and other areas of employment
law arising from the social media phenomenon?
Search the web and you will find many articles (like
this one) warning businesses of the pitfalls of social media -
for example; how easy you can be sued if using information gained through social media for a hiring decision. You will find answers to these questions plus many other informative and practical suggestions to
help your company manage both the pitfalls and opportunities associated with social media in the workplace.
This is a MUST VIEW for every agency owner, administrator and HR manager.
Program Goal: This program allows the viewer to understand the top ten issues
affecting the use of social media in the workplace and how to develop appropriate operational policies to guide its use in the workplace.
About the Presenters: David Barron, JD joined the Cozen O’Connor Law Firm in 2011
from Epstein Becker Green Wickliff & Hall. He is a member in the Houston office, focusing his litigation practice on labor and employment law.
David assists his clients with all their labor and employment needs including representing clients at trials involving wrongful termination,
discrimination, harassment, collective action overtime claims, and whistle-blower suits before a variety of state and federal courts.
David has been board certified in Labor and Employment law since 2002. He has been named a Texas Super Lawyer Rising Star in Texas Monthly magazine since 2005.
Charles Wilson, JD is a member of the Cozen O’Connor’s Labor and Employment Practice Group
in the firm's Houston office. He joined the firm in 2011 from Epstein Becker Green Wickliff & Hall. Charles, who is board certified in Labor and Employment Law by the Texas
Board of Legal Specialization, represents employers in complex litigation and trials arising from claims of wage and hour violations, employee raiding,
race discrimination, racial profiling, retaliation (including whistle blowing), harassment and disability discrimination.
Education-Training Credits:
1.5 Hr(s) HCSSA Administrator/Alternate
[PGM1804] Social Media in the Workplace:
Practical and Legal Considerations in Drafting a Social Media Policy
[PGM1806] Personal Branding for Private Pay: The Magic is in Your Message
Summary: The value of branding in agency marketing and how one agency successfully does so.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
§558.260[a][10]marketing
Faculty: Roth
Program Description: Learn the value of personal Branding from a private duty agency that
has had great success by using this element of marketing. This program provides:
a discussion on what is personal Branding in the Private Pay arena
ability to learn the importance of identifying what your company stands for
how to include your staff in the Brand development process
the importance of consistency with your Brand message
Once developed, you can use the Brand to communicate your message or messages
consistently in your community to consumers using mass media and multimedia to recruit caregivers.
Real-world examples of print, radio, tv and web content are included.
Program Objectives: Upon completion of this program, the viewer will be able to:
Define a brand
Discuss how to define your message
Discuss making sure your message is consistent
Describe partnering with vendors that understand our business
Explain how to utilize multi-media because it engages all of your senses
About the Presenter: Managing Partner, Bob Roth helped
start Cypress HomeCare Solutions with his family in 1994. With 26 years of consumer products, health care and
technology experience, Bob is considered an innovator of technologies used to enhance communication and
effectively support customers and peers.
Cypress HomeCare Solutions has been honored to receive a number of awards over the years.
In October 2007 they were awarded Small Business of the Year award from Goodwill Industries
of Central Arizona. Cypress was also named one of the 2009 Comerica Bank Arizona Companies to Watch.
Bob is proud to say that after ranking among the top three for the past three years, Cypress has been
ranked #1 in Ranking Arizona’s Top Arizona Home Care Agencies for 2010. Most recently Bob and his father
Sheldon Roth were nominated for the Spirit of Philanthropy Award for their generosity and community involvement.
Bob’s background in consumer products marketing and his creative approach to marketing in home care
has afforded him invitations to join the faculty and be an advisor to the following associations;
National Home Care & Hospice (NAHC), Private Duty Home Care Association (PDHCA), Decisions Health and
Private Duty Insider, and National Private Duty Association (NPDA). In 2009 Bob was asked to join the board for PDHCA.
Education-Training Credits:
1.5 Hr(s) HCSSA Administrator/Alternate
[PGM1806] Personal Branding for Private Pay: The Magic is in Your Message
[PGM1824] Taking Your Team from Good to Great: Success Strategies
Summary: How to create
an "Employer of Choice" culture and recruit, motivate and retain top performers
for your homecare and hospice organization.
HCSSA Topic(s) Addressed:
§558.259[d][4]agency responsibilities
§558.260[a][3]basic principles of management in a licensed health-related setting
§558.260[a][8]skills for working with clients, families, and other professional service providers
Faculty: Smith, Sandra
Program Description: Creating an "Employer of Choice" culture is within every home care &
hospice supervisor's reach. If you focus on what top performers want and need, and then deliver those things,
you can cultivate a team that is highly engaged, motivated and that looks forward to coming to work every day.
This program provides you with a blueprint to help you recruit, motivate and retain top performers
for your homecare
and hospice organization who are dedicated to achieving their personal best...every day.
Program Objectives: Upon completion of this program, the viewer will be able to:
Discuss how to build an Employer of Choice Culture
Identify ways to foster an environment of honest and regular feedback
Discuss the new model of Accountability
About the Presenter: Sandra Smith has specialized in virtually every functional
area of human resources management, with a specialty in healthcare, particularly private duty and home health care sectors. Today, as
President and CEO of HRpathways+, Ms. Smith speaks at conferences nationwide on a myriad of human resources topics, from clinical
onboarding to improving organizational communication to helping clients build a culture that is viewed as "Employer of Choice". In all
cases, she develops useful tools and products to help her clients apply what they've learned easily and successfully.
Sandra is Certified as a Senior Professional in Human Resources by the Society for Human Resources Management, and as a
Master Trainer by Development Dimensions International.
Education-Training Credits:
1.5 Hr(s) HCSSA Administrator/Alternate
[PGM1824] Taking Your Team from Good to Great: Success Strategies